1. Scope and company information
This Privacy Policy applies to mobile games published under the Pulu Network brand on Google Play and the Apple App Store, together with related game services (collectively, the “Games”). It covers both Android and iOS versions.
Our Games do not require registration and do not create user accounts.
2. Information we collect
The exact information may vary by Game, device, platform, SDK configuration, consent choice, and the features you use. We may collect or receive the following categories:
Gameplay and app activity
Game sessions, levels, progress, scores, achievements, game events, feature interactions, settings and preferences, session duration, and ad interactions.
Device and app information
Device model, operating system and version, language and locale, app/package name and version, SDK version, network information, and general device settings.
Identifiers
Advertising identifiers such as Android Advertising ID or Apple IDFA where available and permitted, app instance identifiers, app set identifiers, Firebase Installation ID, vendor identifiers, and similar identifiers.
Advertising and attribution
Ad impressions, clicks, video views, campaign and referral source, installs, re-engagement, conversions, and attribution results.
Diagnostics and performance
Crash reports, stack traces, error logs, app launch and performance information, device state, and other technical diagnostic data.
Approximate location and network data
IP address and an approximate country or region inferred from it. We do not use this information to collect precise GPS location under this policy.
Purchase events
Product identifier, purchase time, transaction status, and related in-app purchase events. Payment credentials are processed by Google Play or Apple; we do not receive your complete card or payment account details.
Some game progress and preferences may also be stored locally on your device.
Avatars, images, and sharing (where available)
If our app offers a feature for selecting or importing avatar photos or other images (sometimes labeled “upload”), those photos and images are processed and stored locally on your device, rather than uploaded to our servers. This also applies to the custom bird-profile avatars in Chick Diary.
When you actively choose to share an image or content created within the app, the content you select will be sent to the app or recipient you choose through the system sharing interface. The receiving app or service handles that content under its own privacy policy; please review the content and destination before sharing.
3. How we use information
- Provide game features, save local settings, and maintain game operation.
- Understand gameplay, balance levels, improve features, and develop new content.
- Measure advertising campaigns, installs, engagement, and performance.
- Display, personalize, and measure advertising where permitted by your consent and applicable law.
- Detect fraud, abuse, security incidents, and technical problems.
- Diagnose crashes, monitor stability and performance, and provide support.
- Comply with legal obligations and enforce our rights.
4. Third-party services and data sharing
Our Games may use the following service providers, depending on the Game and version. They may process data on our behalf or as independent controllers under their own terms and privacy policies. The actual data processed depends on the Game, version, platform, SDK settings, and your choices.
Due to serious issues we have encountered while using Firebase, we are gradually removing it from our projects. This transition is ongoing, and some Games or versions may still use Firebase and the related services described below.
Google AdMob
Advertising delivery and measurement, analytics, and fraud prevention. AdMob may process IP address, advertising or app identifiers, device/app information, ad interactions, product interactions, and diagnostics.
Google advertising privacy informationAdMob mediation partners
Depending on the Game, ad request, region, and your privacy choices, AdMob may request ads from AppLovin, InMobi, Liftoff Monetize, Meta Audience Network, Mintegral, and Pangle. These partners may receive IP addresses, device/app and advertising identifiers, ad impressions and interactions, diagnostic information, and approximate location inferred from IP addresses to serve and measure ads and prevent fraud. The partners actually used vary by Game and version. Meta Audience Network advertising is separate from the Meta/Facebook app-event SDK described below.
AdMob mediation privacy guidanceGoogle Firebase Analytics
Gameplay and app-event analytics, audience and engagement measurement, device/app information, identifiers, purchase events, and attribution information.
Firebase privacy and securityGoogle Firebase Crashlytics
Crash reports, stack traces, device and app state, installation identifiers, and diagnostic information used to improve stability.
Firebase privacy and securityGoogle Firebase Remote Config
App-instance and app metadata used to deliver and evaluate configuration values and feature settings.
Firebase privacy and securityTenjin
Some Games use Tenjin for install attribution and advertising performance measurement. Tenjin may process advertising/vendor identifiers, IP address, device model, platform, locale, app/SDK/OS version, campaign, and conversion information.
Tenjin Privacy PolicyMeta/Facebook SDK
Some Games use the Meta/Facebook SDK to collect data for app-event analytics, advertising attribution, campaign measurement, and advertising services. Depending on configuration, Meta may receive device/app information, identifiers, app events, ad interactions, and purchase events. In Game versions updated to Facebook SDK 19, we disable automatic collection of screen titles and AppLink URLs as event metadata, and automatic sampling of app-screen content or element layouts for Meta product improvement. These disabled features are separate from the app events and advertising measurement described above. This describes those updated versions; an SDK upgrade does not change an older installed version.
Meta Privacy PolicyGoogle Play and Apple App Store
App distribution and in-app purchase processing. Store operators process payments and may provide us with product and transaction-status information.
Google Privacy PolicyApple Privacy PolicyWe may also disclose information when required by law, to protect users or our rights, in connection with a corporate transaction, or to professional advisers and vendors that support our operations. We do not sell personal information in exchange for money. Disclosures for targeted or personalized advertising may nevertheless be treated as a “sale,” “sharing,” or targeted advertising under some privacy laws.
5. Advertising consent and choices
Where required by applicable law, we request consent before using device identifiers or personal information for personalized advertising. Depending on your region, Game, and platform, you may be offered a consent or privacy-options interface.
- You can manage advertising choices through an available in-game privacy-options form.
- On Android, you can reset or delete your advertising ID and manage ad-privacy settings in your device settings.
- On iOS, you can manage tracking permission through Apple’s App Tracking Transparency prompt and device Privacy & Security settings.
- Disabling personalized advertising does not necessarily remove all advertising; you may still receive contextual or non-personalized ads. Denying tracking permission or removing an advertising ID does not by itself disable every form of analytics or diagnostic processing; those activities depend on the relevant consent requirements and SDK configuration.
6. Legal bases
Where applicable law requires a legal basis, we process information as necessary to provide and secure the Games, based on our legitimate interests in operating and improving the Games, with your consent for personalized advertising or tracking where required, and as necessary to comply with legal obligations. You may withdraw consent at any time through available privacy controls, without affecting processing that occurred before withdrawal.
7. Data retention and deletion requests
We retain information only for as long as reasonably necessary for the purposes described in this policy, including game operation, analytics, advertising measurement, security, dispute resolution, and legal compliance. Retention periods vary by data type, Game, SDK configuration, and service provider. Aggregated or de-identified information may be retained where it can no longer reasonably identify you.
Our Games do not create user accounts, so there is no in-app account deletion function. Except for the Chick Diary feature described below, our Games do not provide an in-app data deletion function. Local game data may remain on your device until you clear the Game’s storage or uninstall the Game. You may email 116779363@qq.com to make a privacy or deletion request. We will assess and respond as required by applicable law.
Chick Diary: local bird-data deletion
Chick Diary (ChickDiary) lets you delete bird data that you have entered and stored locally on your device, including bird and egg profiles and related records. You can use the relevant in-app deletion controls or go to Settings > Data & Backup > Clear Local Data to clear your local bird data.
These in-app deletion and clearing functions cannot be used to delete or reset your profile-slot entitlements, coin balance, skin unlock status, or other unlocked items. These entitlements and balances are retained on the current device. Deleting local bird data does not delete information already processed by advertising or analytics services; you can submit related privacy or deletion requests using the contact details in this policy.
Because most analytics and advertising data is associated with device or app identifiers rather than a name or account, we may need information such as the Game name, platform, device identifier, or advertising identifier to locate a record. In some cases we may be unable to identify or delete a particular record, especially if it has been aggregated or de-identified. Data held by third-party providers is also subject to their retention and deletion procedures; where appropriate, we may direct or transmit a request to the relevant provider.
8. International data transfers
Our service providers operate globally. Information may therefore be processed in countries or regions outside your place of residence, where data-protection laws may differ. Where required, appropriate safeguards are used for these transfers.
9. Security
We and our service providers use reasonable administrative, technical, and organizational measures designed to protect information. However, no electronic transmission or storage method can be guaranteed to be completely secure.
10. Children’s privacy
Our Games are intended for a general audience and are not directed to children. We do not knowingly collect personal information from children below the minimum age at which they may consent to data processing in their jurisdiction. If you believe a child has provided personal information, please contact us so that we can review the matter and take appropriate action.
11. Your privacy rights
Depending on your location, you may have rights to request access, correction, deletion, restriction, objection, portability, withdrawal of consent, or information about data sharing, and to complain to a data-protection authority. These rights may be subject to legal exceptions and our ability to verify and locate the relevant data.
12. Changes to this policy
We may update this policy to reflect changes to our Games, SDKs, business practices, or legal requirements. We will post the revised policy on this page and update the effective date. Where required, we will provide additional notice or obtain consent.
13. Contact us
For questions, privacy requests, or complaints, contact:
Shanghai Pulu Network Technology Co., Ltd.上海噗噜网络科技有限公司
Email: 116779363@qq.com
Location: Shanghai, China
1. 适用范围与公司信息
本隐私政策适用于以 Pulu Network 品牌在 Google Play 和 Apple App Store 发布的移动游戏及其相关游戏服务(以下统称“游戏”),涵盖 Android 和 iOS 版本。
我们的游戏不要求注册,也不会创建用户账号。
2. 我们收集的信息
实际收集的信息可能因具体游戏、设备、平台、SDK 配置、您的同意选择以及所使用的功能而有所不同。我们可能收集或接收以下类别的信息:
游戏与应用活动
游戏会话、关卡、进度、分数、成就、游戏内事件、功能交互、设置与偏好、会话时长以及广告互动。
设备与应用信息
设备型号、操作系统及版本、语言和地区、应用或软件包名称及版本、SDK 版本、网络信息及一般设备设置。
标识符
在可用且获得允许的情况下,包括 Android 广告 ID、Apple IDFA 等广告标识符,以及应用实例标识符、应用集标识符、Firebase Installation ID、供应商标识符及类似标识符。
广告与归因数据
广告展示、点击、视频观看、广告活动及推荐来源、安装、再互动、转化和归因结果。
诊断与性能信息
崩溃报告、堆栈跟踪、错误日志、应用启动与性能信息、设备状态及其他技术诊断数据。
粗略位置与网络信息
IP 地址以及由此推断的大致国家或地区。本政策所述用途不涉及收集精确 GPS 位置。
购买事件
商品标识符、购买时间、交易状态及相关应用内购买事件。付款凭据由 Google Play 或 Apple 处理,我们不会收到您的完整银行卡或支付账户资料。
部分游戏进度和偏好也可能仅存储在您的设备本地。
头像、图片与主动分享(如提供相关功能)
如果我们的应用提供选择或导入头像照片、其他图片的功能(界面中有时称为“上传”),这些照片和图片将在您的设备本地处理和保存,而不会上传至我们的服务器。Chick Diary 中为小鸟档案设置自定义照片头像的功能同样适用此说明。
当您主动选择分享图片或应用内生成的内容时,您所选的内容将通过系统分享界面发送给您选择的应用或接收方。接收应用或服务将依据其自身隐私政策处理这些内容,请在分享前确认内容及接收目标。
3. 我们如何使用信息
- 提供游戏功能、保存本地设置并维持游戏正常运行。
- 了解游戏体验、平衡关卡、改进功能并开发新内容。
- 衡量广告活动、安装、互动情况和推广效果。
- 在获得同意且适用法律允许的情况下展示、个性化和衡量广告。
- 发现欺诈、滥用、安全事件和技术问题。
- 诊断崩溃、监控稳定性及性能,并提供用户支持。
- 履行法律义务及维护我们的合法权利。
4. 第三方服务及数据共享
我们的游戏可能使用以下服务提供商,具体取决于游戏及版本。它们可能代表我们处理数据,也可能依据其自身条款和隐私政策独立处理数据。实际处理的数据取决于具体游戏、版本、平台、SDK 设置和您的选择。
由于我们在使用 Firebase 过程中遇到的严重问题,我们正在逐步从各个项目中移除 Firebase。迁移尚在进行,部分游戏或版本仍可能使用 Firebase 及下述相关服务。
AdMob 广告中介合作伙伴
根据具体游戏、广告请求、地区及您的隐私选择,AdMob 可能向 AppLovin、InMobi、Liftoff Monetize、Meta Audience Network、Mintegral 和 Pangle 请求广告。这些合作伙伴可能接收 IP 地址、设备/应用及广告标识符、广告展示与互动、诊断信息和由 IP 地址推断的粗略位置,用于广告展示、效果衡量及防止欺诈。实际启用的合作伙伴因游戏和版本而异。Meta Audience Network 广告服务与下述 Meta/Facebook 应用事件 SDK 属于不同接入。
AdMob 广告中介隐私说明Tenjin
部分游戏使用 Tenjin 进行安装归因和广告效果衡量。Tenjin 可能处理广告或供应商标识符、IP 地址、设备型号、平台、语言地区、应用/SDK/系统版本、广告活动及转化信息。
Tenjin 隐私政策Meta/Facebook SDK
部分游戏通过 Meta/Facebook SDK 采集数据,用于应用事件分析、广告归因、广告活动衡量和广告服务。根据配置,Meta 可能接收设备及应用信息、标识符、应用事件、广告互动和购买事件。对于升级至 Facebook SDK 19 的游戏版本,我们关闭将页面标题及 AppLink URL 作为事件元数据自动采集的功能,并关闭为 Meta 产品改进而自动采样应用页面内容或元素布局的功能。关闭这些功能不等于关闭本政策所述的普通应用事件和广告效果衡量。此说明适用于完成该配置的新版本;SDK 升级不会改变用户已安装的旧版本。
Meta 隐私政策在法律要求、保护用户或我们的权利、公司交易,或向支持我们运营的专业顾问及供应商提供信息时,我们也可能披露相关信息。我们不会以收取金钱为目的出售个人信息;但在某些隐私法律下,为定向或个性化广告而进行的信息披露仍可能被视为“出售”“共享”或定向广告。
5. 广告同意与隐私选择
适用法律要求时,我们会在使用设备标识符或个人信息进行个性化广告之前征得同意。根据您的地区、游戏及平台,游戏可能会提供同意或隐私选项界面。
- 您可以通过游戏内可用的隐私选项界面管理广告选择。
- 在 Android 上,您可以通过设备设置重置或删除广告 ID,并管理广告隐私设置。
- 在 iOS 上,您可以通过 Apple 的“App 跟踪透明度”提示以及设备的“隐私与安全性”设置管理跟踪权限。
- 关闭个性化广告并不一定会移除所有广告,您仍可能看到情境式或非个性化广告。拒绝跟踪权限或移除广告 ID 本身并不等于关闭所有分析和诊断处理;相关处理仍取决于适用的同意要求及 SDK 配置。
6. 处理信息的法律依据
在适用法律要求说明法律依据时,我们会基于以下依据处理信息:为提供及保障游戏服务所必需;我们运营和改进游戏的合法利益;在法律要求时,基于您对个性化广告或跟踪的同意;以及为履行法律义务所必需。您可以随时通过可用的隐私控制撤回同意,但不影响撤回前已经进行的处理。
7. 数据保留与删除请求
我们仅在实现本政策所述目的的合理必要期限内保留信息,包括游戏运营、分析、广告效果衡量、安全、争议解决和法律合规。具体期限会因数据类型、游戏、SDK 配置及服务提供商而不同。对于已经无法合理识别您的汇总或去标识化信息,我们可能继续保留。
我们的游戏不创建用户账号,因此游戏内没有账号删除功能。除下述 Chick Diary 特例外,我们的游戏不提供应用内数据删除功能。设备本地的游戏数据可能会保留到您清除游戏存储空间或卸载游戏为止。您可以向 116779363@qq.com 发送隐私或删除请求,我们将依据适用法律评估并作出回应。
Chick Diary 特例:本机鸟类数据删除
小鸡日记(Chick Diary / ChickDiary)允许您删除自行填写并保存在当前设备上的本地鸟类数据,包括鸟/蛋档案及相关记录。您可以使用应用内对应的删除功能,也可以通过“设置 → 数据与备份 → 清空本机数据”清除本机鸟类数据。
上述应用内删除和清空功能不能删除或重置格子权益、金币余额、皮肤解锁状态及其他已解锁项目;这些权益和余额会保留在当前设备上。删除本机鸟类数据不会删除广告或分析服务已经处理的信息,相关隐私或删除请求可通过本政策提供的联系方式提交。
由于大多数分析和广告数据与设备或应用标识符关联,而不是与姓名或账号关联,为查找记录,我们可能需要您提供游戏名称、平台、设备标识符或广告标识符。在部分情况下,尤其是信息已汇总或去标识化时,我们可能无法识别或删除特定记录。第三方服务商持有的数据还受其自身保留及删除流程约束;适当情况下,我们可能会引导或转交请求给相关服务商。
8. 跨境数据传输
我们的服务提供商在全球运营,因此信息可能会在您居住地以外的国家或地区处理,当地数据保护法律可能有所不同。适用法律要求时,将对这些传输采取适当保障措施。
9. 信息安全
我们及服务提供商采取合理的管理、技术和组织措施,以保护相关信息。但任何电子传输或存储方式都无法保证绝对安全。
10. 儿童隐私
我们的游戏面向一般受众,并非专门面向儿童。我们不会在明知的情况下收集低于其所在司法辖区数据处理同意最低年龄的儿童个人信息。如果您认为有儿童向我们提供了个人信息,请联系我们,以便我们进行核查并采取适当措施。
11. 您的隐私权利
根据您所在地区,您可能有权请求访问、更正、删除、限制处理、反对处理、数据可携带、撤回同意、了解数据共享情况,或向数据保护机构投诉。相关权利可能受到法律例外,以及我们能否验证身份并定位相应数据的限制。
12. 政策更新
我们可能因游戏、SDK、业务做法或法律要求的变化而更新本政策。修订后的政策将在本页面公布,并更新生效日期。适用法律要求时,我们会另行通知或重新征得同意。
13. 联系我们
如有问题、隐私请求或投诉,请联系:
上海噗噜网络科技有限公司Shanghai Pulu Network Technology Co., Ltd.
邮箱:116779363@qq.com
所在地:中国上海